About the Certification Program
The asthma & allergy friendly™ Certification Program, administered by the Asthma and Allergy Foundation of America (AAFA) in partnership with the international research organization Allergy Standards Limited (ASL), is an independent program created to scientifically test and identify consumer products that are more suitable for people with asthma and allergies.
The Asthma and Allergy Foundation of America (AAFA) is the leading national nonprofit organization fighting asthma and allergic diseases. AAFA provides free information, conducts educational programs, fights for patients’ rights, and funds research to find better treatments and cures. www.aafa.org
Allergy Standards Limited (ASL) is a physician led global certification company that prepares independent standards for testing a wide range of products to determine their suitability for asthma and allergy patients. ASL’s management team possesses specialist skills in a variety of medical fields including asthma and other allergic diseases. Allergen analysis is conducted at the accredited testing facility www.airmidhealthgroup.com.
USA Certification Program Team
Brian Scott Oliver - Senior Marketing and Corporate Relations Manager
Brian serves as the Certification Program Manager in the United States, and has been with the asthma & allergy friendly® Certification Program since 2007. He has a proven record of developing successful brand strategies for new products and fostering strategic marketing relationships across various industries.
Brian works out of the Asthma and Allergy Foundation of America (AAFA) National Office in Washington, DC.
Brian has a BS in Biological Sciences from the University of Mississippi and an MBA with a focus on Global Marketing and International Trade from The George Washington University. He has also completed post-graduate courses in conjunction with the Indian Institute of Management, Kolkata.
Before joining the Certification Program, Brian gained extensive sales and marketing experience at Toyota, Johnson & Johnson, Allergan and Novartis. His responsibilities have included territory administration, sales training and the management of new product launches and multi-media marketing campaigns in the Automotive, Pharmaceutical, Consumer Product and Information Technology sectors.
Mike Tringale M.S.M.
Mike Tringale is Vice President of External Affairs for the Asthma and Allergy Foundation of America® (AAFA), www.aafa.org, a consumer and patient advocacy organization serving more than 60 million people with asthma and allergies.
Mike is AAFA's national spokesperson and represents the Foundation to the media. Mike regularly appears in broadcasts for CNN, Headline News, AP Radio Network as well as for ABC, NBC, CBS and FOX television affiliates to discuss asthma and allergy issues. He is frequently included in articles by USA Today, Wall Street Journal, Washington Post, HealthDay, WebMD and others.
In addition to marketing, communications and fundraising for AAFA, Mike is responsible for the Foundation's print and online health publications. He has also written and edited articles for consumer health magazines such as Health Monitor, Coping Magazine and Asthma Magazine, as well as for medical periodicals such as Annals of Allergy, Asthma and Immunology and Academy News, the publication of the American Academy of Allergy, Asthma & Immunology.
Dr. John McKeon
Dr McKeon is Chief Executive Officer of Allergy Standards Limited. He is responsible for corporate strategy and all operational activities at ASL including expanding related services and developing client relationships. John qualified as a medical doctor from Trinity College Dublin in 1996 and holds a Fellowship from the Royal College of Surgeons in Ireland. Since 2000, in addition to working in Emergency Medicine, John Co-Founded the Company.
John was awarded the ‘Lead Entrepreneur Award’ by the Irish Prime Minister while participating in the biotechnology business incubator program in 2002. John is a member of the Royal Academy of Medicine and a member of the Institute of Directors.
John has been profiled in several business publications including the Irish Entrepreneurs magazine and the Sunday Business Post. He has had several publications in Emergency Medicine journals such as 'Injury' and the EJS.
John is a serial entrepreneur and is also the co-founder of www.airmidhealthgroup.com
Board of Directors